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Ireland: IT, Computers, SEO: Pay-per-Click
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Hosting Ireland .ie
Marketing Your Web Site with Pay-Per-Click (PPC) advertising If your web site is a commercial site and you wish to sell goods or services from the site - especially if you intend to use an online payments system - then you really need a professional optimiser to promote your site. If you would like to see your site among the top results in Google then contact us for confirmation of how the following promotion would suit your site. We are currently offering a promotion package that includes optimisation of your web site without charge. How do we do this? * Firstly we optimise your site without charge for relevant search terms. * The fee we receive is paid from the number of visitors to the site. * Visitors are recorded on a unique visitor counter that is set to reject multiple attempts. * We would provide each optimised page of your site with access to your own admin/stats page so that we may measure the performance of each search term and you may check the counter yourself. Example: * Say a particular web site currently receives 50 visits per day. * To cover any irregularities, we would start this promotion 20% above this at 60 vistors per day "base level". * This means that the first 60 visitors to the example site would be without charge - the count would start at 60 visitors per day. * In the example, this would mean 1800 per month (30x60) based on a 30 day month - only visitors over this figure would attract the relevant fee. * In our experience, responses vary with the product or service promoted - many people shop around for some products and services. * The actual sale is dependent on the "selling qualities" of the site and not on the optimisation, but we may be able to advise you on this too. * On average, however, we would expect a 2% response (1in50 sale:visitor ratio). A 5% response would be an excellent result, although for some products an even higher response can be expected. The 2006 fee base will be as follows: * Up to 500 visitors per month over base level, the fee would be €0.20 per visitor * From 501-2000 visitors per month a €0.10 is charged for all visitors * Over 2000 per month the per visitor rate falls to €0.05 for all visitors * That is, on reaching each higher level the lower rate would apply to to all visitors above the base level. * For multiple sites in any one contract, the base levels of all sites would be combined and visitors to all sites would be charged at the lower applicable rate. i.e. 1000 visitors to "site A" would be added to the 1100 visitors from "site B" and the combined charge would be at the €0.05 rate as the combined visitors are over 2000 per month. * An affiliate program will be available early 2006. What does this mean for your promotion? * We would expect an increase in visitors of about 60% (although we can often control the response - reducing the response to meet any budget requirement or increasing it to the maximum the web site can stand) * In the above example, a 60% increase in visitors over the 1800 per month would mean 1080 new visitors. * So as the promotion grows in strength, the first 500 visitors would be at the 0.20 rate (say it was 480 in the first month - the fee would be 480@0.20=€96); * Then, for up to a 2000 the fee would be 2000@0.10=€200 total; * above the 2000 visitor level (2400 say) the promotion would be reduced to 2400@0.05=€120 for that month. * As you only pay for results, then this is a good deal. * If you have more than one web site, you can add each one to the promotion and get to the lower fee level more quickly. Once the combined 2000 level is reached, the whole promotion is effectivly at half price. Contractual obligations: We only gain from your contract if we are successful in promotiong your site - the onus is on us to get you to the top! -This is the only fair route to Search Engine Optimisation. However, because our service is "all up front" and without hidden tricks or risky SEO, then we will require a formal 3-year contract from you. After 3 years you may go your own way if you wish, or sign up for a new contract. (see our full terms of contract) Expectations: We would expect to get your site to the top 2 pages of Google for at least some of your selected search terms within 2 weeks. To be realistic though, there are many terms that are so competitive that unless your site is well established (PR5 or better), then it is unlikely for you to be successful with these high-flying search terms. However, there will be terms related to your site that will be moderately successful whatever your page rank. Remember, with Google, the lower the page rank, the fewer the visitors - this stands to reason whatever the promotion, but this might not apply to other search engines like MSN and Yahoo. ,
Contact: Unit 21, Waterford Business Park, Cork Road, County: Waterford , tel: +353 (0)51 843464, fax: +353 (0)51 843466
WebAD
WebAD is a company made up of ex-Google executives who worked on the Google AdWords System and now provide consulting to private organisations,
Contact: WebAD, 104 Richmond Close, Blessington, County: Wicklow, tel: +353, fax: +353
WebAd Online Marketing
WebAd provides management of Pay-per-click and online advertising campaigns,
Contact: WebAd, Blessington, County: Wicklow, tel: +3532312323, fax: +3531232312
Granite Consulting
Granite consulting provide expertise in online advertising with focus on pay-per-click (PPC) advertising. PPC is an online marketing platform that can be precisely targeted to relevant search engine users. PPC is a very efficient method of advertising and can be tailored to any budget ,
Contact: Granite Consulting, Building 1000, City gate, Mahon, County: Cork, tel: +353 21 2429426,